Overdrive by ADESA
Teen Safe Driving Program Brings Special Event to ADESA Des Moines

Teen Safe Driving Program Brings Special Event to ADESA Des Moines


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Vehicle crashes are the leading cause of death for teenagers in America. Nearly 3,000 teens die annually in such accidents, according to the most recent data from the National Highway Traffic Safety Administration. Two major areas contribute to this alarming statistic: the inexperience of young drivers and issues surrounding distracted and impaired driving. The Ford...
VIDEO: Kontos Kommentary for July 2015

VIDEO: Kontos Kommentary for July 2015


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For more than a decade, ADESA Analytical Services has provided timely, comprehensive and authoritative coverage of the used vehicle market and vehicle remarketing industry in North America. As we continue to leverage new and improved ways to present our findings and insights, I’m very pleased to introduce the very first Kontos Kommentary video report. Summary...
Barrett-Jackson Reno Tahoe 2015 highlights collector cars and great causes

Barrett-Jackson Reno Tahoe 2015 highlights collector cars and great causes


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Barrett-Jackson Reno Tahoe 2015 was this past weekend, August 6–8, and ADESA is excited to have been a part of the record-breaking auction, serving as event sponsor. The docket included an interesting mix of classic and cool, with much celebrity thrown in. Among the sale vehicles was the 1962 Cadillac Fleetwood sedan from the 1980s...
Impress Your Car Dealership's Customers with These Unique Gift Ideas

Impress Your Car Dealership’s Customers with These Unique Gift Ideas


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We know car dealers are always looking for ways to stand out from the crowd and make the sales experience unique for their customers. With so many ways to communicate and reach shoppers, it’s important to take the time to connect with customers before and after the sale. One of the top ways dealers can...
ADESA Sacramento Hosts Record-Breaking Anniversary Sale

ADESA Sacramento Hosts Record-Breaking Anniversary Sale


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Last month, ADESA Sacramento celebrated its 18th anniversary with an incredible feat: The auction set a record for vehicles sold in one week. There were also fun giveaways for dealers—it was a great week to visit the auction and check out the inventory. The “Las Vegas” themed sale at the auction featured $10,000 in giveaways,...
The Value of Listening to Your Customers

The Value of Listening to Your Customers


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After a recent trip, I found a handful of emails asking me to answer a few questions about my travel experiences—How was my hotel stay? How would I rate the rental car’s return process? Would I recommend this restaurant to friends and family? Apparently, everyone wants my feedback. It’s a valuable commodity. It can be...
KAR Fun Fridays Return to Celebrate Americana

KAR Fun Fridays Return to Celebrate Americana


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It has now become a tradition for the KAR and ADESA teams to celebrate summer with Fun Fridays, which began last summer. Fun Fridays give employees a chance to break out of our normal routines and interact in a new way, while enjoying the summer weather, delicious food and fun games. Our first Fun Friday...
Wear1Share1 Engages Employees, Customers with ADESA.com and Mobile Apps

Wear1Share1 Engages Employees, Customers with ADESA.com and Mobile Apps


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A few weeks ago we introduced an exciting summer campaign to share our website, ADESA.com, and mobile apps, ADESA LiveBlock and ADESA Marketplace, with employees and customers. The Wear1Share1 campaign has been incredibly successful so far. We also included a charitable giving aspect in this effort, by donating a dollar for each selfie to one...
Which Dream Car Is Your Favorite?

Which Dream Car Is Your Favorite?


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The ADESA marketing team recently visited the Indianapolis Museum of Art for Dream Cars: Innovative Design, Visionary Ideas, which features rare concept cars from the early 1930s to the 21st century. This exhibition showcases some of the most interesting vehicles ever created by top names in the automotive field. Along with conceptual drawings and scale models,...